Blog
The story behind the stories.
From Good to Great: How to Optimize Your Website
Looking to grow your website? Here’s how to nurture your existing site so it fully blossoms.
How SMEs Can Leverage the Talents of Technical Writers
After working with dozens of SMEs on hundreds of projects, here’s my advice for SMEs looking to collaborate with technical writers.
The One with the College Career Panel
Recently, I was asked to be a panelist for a career day at St Lawrence College for student nurses, paramedics, and personal support workers. Here’s what they wanted to know about my career as a healthcare writer.
From Zero to Hero: How to Plan Your New Site’s Content
Looking to launch a website? Here’s our prescription for success to launch a healthcare site from scratch.
How to Edit Your Own Writing
Guest contributor Chantal Tranchemontange shows how to tighten your copy, keep your readers engaged, and avoid the pitfalls of self-editing.
How to Write a Pitch That Gets Accepted
Do you have a story idea you want to see online or in print? To get it published, you’ll need to pitch it. Here’s how to serve up a story an editor can’t refuse.
How to Work With Submission Guidelines
Want to see your name bylined in a big publication? You’ll need to play by their rules. Here’s how.
What I Learned About Writing in 2021
As we finish 2021, I’m reflecting on what I’ve learned so far as a junior writer. Here are the top tips and tricks I’ve picked up along the way.
How to Promote Your Published Articles on LinkedIn
You’ve published an article! Now it’s time to promote your work to your professional network. Here’s how to do it.
Conscious Language in Medical Writing: A Physician’s Perspective
As a physician, I learned about accurate language. As a medical editor, I am learning about compassionate language. Here’s how I’m merging these worlds of words.
Elevate Your Online Presence through Contributed Content
Thought leaders are using contributed content, or guest posting, to amplify their online presence. Here’s why it works and how to get started.
A High-Powered Professional’s Secret: Hire A Personal Writer
Do you ever meet busy executives and wonder how they do it all? Here’s one of their secrets to success.
Hiring a Writer? Start with These 4 Questions
Before you can figure out what kind of writer would work best for you, it’s important to know yourself and what your needs are. These 4 questions are a great place to start.
How Physicians Can Add a Writer to Their Team — And Get it Right the First Time
Many physicians taking the leap into thought leadership see the value of hiring a writer. Here’s how they can find the right fit for their needs.
When a Quarantine Came to Town
In February 2020, the first wave of COVID-19 reality washed into my town. I instantly quit my hospital job and never looked back. It was one of the best decisions I’ve made.
10 Ways Physicians Can Become Thought Leaders
How can physicians become better known as an expert in their field? Here are 10 recommendations to stand out from the crowd — all of them are based on my experience working with top-of-their-game physicians.
5 Reasons Physicians Should Become Thought Leaders
Thought leadership. As a physician, does that idea make you excited? Or nervous? Here’s why it’s worth the leap.
